Revolution Foods

At the time I joined Revolution Foods, they were a 10-year-old company expanding from a school lunch brand into a disruptive consumer portfolio brand.

As Senior Designer, I worked closely with design leadership and the founders to rebrand them across multiple lines of business (B2B and B2C). My role was broad—I even made hand-drawn illustrations we lovingly called ‘the garden.’”

Revolution Foods was founded by Kir and Kris, two moms who met at Berkeley Haas who had a dream to revolutionize school lunch. Revolution Foods was looking for a brand refresh as it prepared to scale its business from just school lunch across the country to retail lunch products in stores nation-wide.

I was the company's first design hire working along side the Creative Director and a scrappy Marketing team. One major milestone was when the team wanted to hire an illustrator and I insisted that we come together as a team to do it—concept to execution—because I believe in the power of owning key elements of a brand visual language internally.

Wanna work together?